Entry-Level Digital Marketing Jobs for Beginners in 2025
If you’re starting in 2025, here are the entry-level jobs worth targeting — and the skills that will get you hired.
So you want to break into digital marketing. Maybe you’re fresh out of school, stuck in a job you don’t love, or just hungry for a career that actually has a future. The good news? Digital marketing is one of the few industries where beginners can land meaningful jobs without a decade of experience or an expensive degree.
But not all entry-level roles are created equal. Some set you up for real growth, others leave you doing grunt work that AI could replace tomorrow. If you’re starting in 2025, here are the entry-level jobs worth targeting — and the skills that will get you hired..
1. Content Marketing Assistant
Content is still the backbone of online visibility. As an assistant, you’ll help create blog posts, social content, landing pages, or newsletters. AI will often do the first draft, but your job is to edit, fact-check, and make it human.
What you’ll do:
- Draft and polish blog posts or articles.
- Repurpose long content into bite-sized formats.
- Optimize posts with keywords.
Skills that get you in: Basic SEO, sharp writing, editing skills, prompt crafting for AI tools.
2. SEO Analyst (Junior)
If content is the fuel, SEO is the engine. Entry-level analysts spend time on research, audits, and reporting. You won’t be designing full strategies yet, but you’ll quickly learn how search visibility really works.
What you’ll do:
- Run keyword research.
- Audit websites for technical issues.
- Track ranking movements and prepare reports.
Skills that get you in: Google Search Console, SEMrush/Ahrefs basics, understanding of on-page vs. off-page SEO.
3. Social Media Coordinator
Social media is usually the first touchpoint for brands. As a coordinator, you’ll run posting schedules, create captions, and engage with followers. The job looks simple but teaches you the rhythm of brand communication.
What you’ll do:
- Draft captions and schedule posts.
- Monitor comments and DMs.
- Track engagement metrics.
Skills that get you in: Canva basics, short-form writing, an eye for trends.
4. Paid Ads Assistant
Businesses spend billions on digital ads every year. Even entry-level assistants play a part — setting up campaigns, uploading creatives, and tracking spend. It’s detail-heavy, but it’s also one of the fastest ways to see how dollars turn into clicks.
What you’ll do:
- Upload ad creatives into platforms (Google Ads, Meta).
- Monitor budgets and pacing.
- Compile weekly performance reports.
Skills that get you in: Comfort with dashboards, Excel/Sheets, and attention to detail.
5. Email Marketing Assistant
Despite all the new platforms, email remains one of the highest ROI channels. At the entry level, you’ll help with campaign setup, testing, and list management.
What you’ll do:
- Draft subject lines and email copy.
- Test layouts and links before campaigns go out.
- Clean and segment subscriber lists.
Skills that get you in: Copywriting basics, Mailchimp/Klaviyo familiarity, eye for formatting.
6. Marketing Operations Intern
This one isn’t glamorous, but it’s gold. Ops interns support with data cleaning, CRM entries, and campaign QA. If you’re detail-oriented, it’s the fastest way to see how the back-end of marketing really works.
What you’ll do:
- Update CRM records.
- QA links, UTMs, and campaign tracking.
- Support with analytics dashboards.
Skills that get you in: Excel/Sheets, Zapier basics, willingness to learn new tools fast.
7. Junior Copywriter
Copy sells. A junior copywriter helps create short-form messaging for ads, landing pages, and campaigns. You’ll be guided by senior writers but will quickly learn what makes people click.
What you’ll do:
- Draft variations of ad headlines and CTAs.
- Support with landing page text.
- Test different tones for audiences.
Skills that get you in: Writing skill, understanding of persuasion, curiosity about psychology.
Why Entry-Level in Digital Marketing Is Different
Unlike some industries, entry-level doesn’t mean “stuck.” You can quickly move up if you:
- Collect proof of results. Don’t just say “I wrote blogs.” Show traffic growth.
- Learn outside the job. Free Google certificates, LinkedIn Learning, and SEO crash courses all help.
- Use AI as leverage, not a crutch. Show you can get more done with it while keeping human quality.
Average Salaries for Beginners (2025 Estimates)
- Content Marketing Assistant: $38,000–$50,000
- SEO Analyst: $42,000–$55,000
- Social Media Coordinator: $40,000–$52,000
- Paid Ads Assistant: $45,000–$58,000
- Email Marketing Assistant: $40,000–$50,000
- Marketing Ops Intern/Assistant: $38,000–$48,000
- Junior Copywriter: $42,000–$55,000
Remote roles and freelance contracts can pay higher if you show measurable ROI.
How to Land Your First Digital Marketing Job
- Build a small project. Launch a blog, run a $50 ad campaign, or grow a social page — proof beats theory.
- Certify your basics. Google Ads, HubSpot Inbound, and Meta Blueprint are all entry-level friendly.
- Show curiosity in interviews. Employers don’t expect mastery — they expect enthusiasm and willingness to learn.
- Network smart. LinkedIn and Slack marketing communities are often where junior roles get filled first.
Final Take
Digital marketing in 2025 is full of opportunities for beginners. The key is choosing entry-level roles that build transferable skills instead of ones that trap you in repetitive grunt work.
Start with one of these seven roles, focus on learning fast, and within 12–18 months, you’ll be ready to move from “beginner” to specialist.
In this industry, momentum builds quickly — and your career can too.